Culture Content & Strategy
Laura Havlin
Strategy and content leadership
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I lead on strategy and content for creative, cultural and photographic organisations, creating relevant cultural brands. Roles I’ve held include Head of Content at creative industry organisation D&AD, Senior Editor at photographic agency Magnum Photos, and Acting Editor at cultural video platform NOWNESS.
Development and new launches
At D&AD I led the content strategy for reinventing the iconic D&AD Annual as a digital product for the first time in its six-decade-spanning history celebrating creative excellence. Previously, as Senior Editor at Magnum Photos I worked on the development and launch of a new editorial website, building Magnum's reputation as a cultural, media and learning brand.
Content and editorial commissioning
Providing editorial direction, strategy and creative leadership to a team comprising editors, producers, and social media managers, my output covers: written editorial and reports, video across web and social, photography, and programming events.
At D&AD, this included the D&AD Annual and Trend Report; and at Magnum Photos, commissioning Magnum Photographers on new photographic commissions and texts, as well as commissioning new perspectives on the vast historical archive.
Writing & speaking
My writing on visual culture has appeared in publications that include: The Financial Times, AnOther Magazine, Dazed, Flaunt Magazine, Design Week, The British Journal of Photography, and l'oeil de la photographie. Books citing my writing include, Time in Fashion, Industrial, Antilinear and Uchronic Temporalities (Bloomsbury), and The DIY Movement in Art, Music and Publishing: Subjugated Knowledges (Routledge).
At D&AD Festival 2024, I hosted graphic design legend Peter Saville on stage at Queen Elizabeth Hall Southbank to discuss his influential career.
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